The Hotel
Set directly on the promenade, the hotel pairs the energy of the city with the calm of the sea. Come for the beach. Stay for the room to breathe.
Rooms & Suites
Spacious layouts, practical comforts, and a choice of city, partial-sea, or direct-sea outlooks.
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A calm room facing the White City rooftops, with a king or two double beds.
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A spacious room with a glimpse of the water between the promenade palms.
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A sea-facing room with a private balcony over the Tayelet and a king bed.
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Separate living and dining areas, a full kitchen, and open sea views.
View live ratesA day at the hotel
The best Tel Aviv days need very little planning.
7:30 Coffee, shakshuka, and morning light over the water.
10:00 Loungers and an umbrella are waiting on the sand.
13:00 The water is warm most of the year.
16:00 Carmel Market and Neve Tzedek are within walking distance.
20:00 The sun goes down over the sea, right in front of you.
Poolside loungers, a private beach setup, and the Tayelet walking path begin just beyond the door.
Beach, pool & more
A private beach setup, an outdoor pool, fitness, Wi-Fi, and parking shape an uncomplicated day.
Loungers and umbrella setup included.
A generous pool with poolside service.
Daily access for guests.
In guest rooms and common areas.
Dining
Our venues move easily from breakfast to a poolside drink and an evening at the bar.
Breakfast, lunch, and dinner overlooking the sea.
Cocktails, wine, and beer from late morning.
Casual outdoor dining and private functions.
A relaxed bar with a social feel.
Our location
The hotel sits directly on the Herbert Samuel promenade, a short walk from Carmel Market, Neve Tzedek, and Old Jaffa.
100 Herbert Samuel PromenadeA short walk away
Cafes and boutiques nearby
A stroll down the promenade
Approximately 25 minutes
What guests notice
Across major travel platforms, recurring praise centers on the beachfront location, spacious rooms, pool, and attentive staff.
Gather by the sea
Weddings, banquets, meetings, and social events are supported by professional planning and indoor-outdoor spaces.
Up to 200 guests Request event information ↗Special offer
Book four consecutive nights and receive the fourth night free.
Sample promotion. Availability and booking terms apply. Check the offer ↗We look forward to welcoming you.
+972 3 000 0000So — you like what you see?
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